Dad’s Old Fashioned Root Beer
Bottled at: Jasper, Indiana
Purchase Location: Raley’s Supermarket
Like many other well known root beer brands, ownership of Dad’s has changed hands several times , with its corporate headquarters moving from place to place. Dad’s was developed in the 1930s by Barney Berns and Ely Klapman in the basement of Klapman’s Chicago-area home. In 1939, Dad’s was granted its trademark, and by the late 1940s Dad’s was one of the most consumed brands of root beer in the United States. All rights to the Dad’s name and logo were sold to IC Industries in the 1970s. The Monarch Beverage Company of Atlanta (the current maker of Mason’s Old Fashioned Root Beer) acquired Dad’s from IC Industries of Chicago in 1986. Finally, in 2007 Dad’s Root Beer was purchased from Monarch, by Hedinger Brands, LLC and licensed to The Dad’s Root Beer Company, LLC. The company headquarters is now located in Jasper, Indiana.
Although it is remarkably simple, because its blue, yellow, and red label is so recognizable, it is synonymous with root beer.
The first thing I noticed about Dad’s is that it has a lot more carbonation than a typical soda. Dad’s has a herbal root beer flavor which is slightly bitter. However, the flavor is not very strong; a little weak for my tastes, but not what I would describe as watery. Although Dad’s claims to be “America’s Premium Root Beer,” I would not classify it as “premium.” Nevertheless, it is a perfectly fine root beer to sit back and enjoy with friends and family.